Sports marketing, Liu Xiang, etc., at the Olympics...

Here's a link on the sports marketing bonanza that is the Olympics:

*First, here's a piece from the New York Times, which focuses primarily on the uniforms that Nike is outfitting several national track & field teams;

*Here's another link to an article written by Larry Eder of The Running Network on what some of the stars are wearing at the Olympics;

*Here's a video shot by Matt Taylor of Chasing Kimbia fame of Usain Bolt a few days before the Olympic 100 meter finals, courtesy of pumarunning.com;



*Here's the first of several on Liu Xiang--the first is from the New York Times, apologizing for pulling out of the meet;

*
A blog post from the Seattle Times titled, "Liu Xiang drops out",

*Finally, a video post from the Seattle Times' Kristi Heim on the impact of Liu's sore Achilles tendon on 1.3 billion Chinese...



See you later!


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