Thursday, August 6, 2009

Jeremy Wariner launches Ambition PowerBounce ahead of World Championships’ title defense in Berlin...

adidas PowerBounce jumps to a whole new level this Fall/Winter09 with the introduction of the Ambition PB designed with 400m World Champion Jeremy Wariner.

Bounce technology turns every last bit of energy into momentum to enable longer workouts with more fun and less effort. The Ambition PB features new two-stage Bounce structures combining stability frames with elastic center bars in a second colorway. This energized cushioning system is built full length into the shoe plate as requested by Jeremy Wariner, a true fan of this unique footwear technology.


The Ambition PB colorway features a black lycra upper with Thermoplastic Polyurethane (TPU) detailing strips to complement the Techfit apparel worn by Jeremy Wariner both in competition and training. The metallic three stripes reflect the Texan’s signature accessory, his sunglasses. A vibrant red line runs through the center bars of the Ambition PB and on to the outsole which is made from adiWEAR®, a durable and non marking rubber designed to resist against wear and tear.

Wariner says, “I’ve been using Bounce technology for over 2 years now and find it provides me with the best possible energy return and cushioning during my training sessions. Ambition PB takes Bounce to a new level. The black, red and metallic colorway is really exciting and audacious. I’m looking forward to wearing these both on and off the track this Fall.”

Ambition PB is currently available from adidas Sport Performance stores and select retailers worldwide at a recommended retail price of $130. It is also available online at www.shopadidas.com.

NOTE: Lyn Famiglietti of adidas media relations contributed to this report.

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