Friday, July 17, 2009

USA Track & Field releases Annual Report...

USA Track & Field, the national governing body for track and field, long-distance running and race walking, on Friday made public its first full Annual Report, available online and in print.

Produced internally by USA Track & Field, the 2008 USATF Annual Report includes a candid, joint interview with President/Chair Stephanie Hightower and CEO/General Secretary Doug Logan, key athlete profiles, a summary of USATF goals and community outreach efforts, a recounting of 2008 athletic performances, a report on Project 30, and the organization's audited 2008 financials.

With a focus on leadership and the vision for USATF's future, the 44-page report is highlighted by dramatic photography and graphical elements that are hallmarks of the USATF brand.

"To be taken seriously as a company, one of the things we need to do is issue an accounting of ourselves on an annual basis," Logan said. "Our goal was to produce a document with a look that conveys our corporate culture while providing a mix of cold, hard facts and insight into the more intangible aspects of USA Track & Field."

"For several years, we have talked about doing an annual report," Hightower said. "That this document has debuted during a time of tremendous change for USATF is no accident. With it, we are providing an accounting of ourselves over the last year and also giving the public insight into where we are heading."

Printed by Sport Graphics, Inc., of Indianapolis, the 2008 USATF Annual Report is available to the public online at .

NOTE: Jill Geer of USA Track & Field contributed to this report.

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